From the article cited by para:

quote:

"It’s an aluminum bottle," a source familiar with the plan told the Post. "I believe it is the only package that will be transitioning...

"Transitioning...?"

I wonder if Dylan Mulvaney will post a shot, holding a "transitioned" Butt Light bottle, wearing a camo transkini?

quote:

Originally posted by ensigmatic:
I wonder if Dylan Mulvaney will post a shot, holding a "transitioned" Butt Light bottle, wearing a camo transkini?

LOL... I almost hope he does. It would be funny... or he may make Bud Lite pay him not to.

AB needs to realize that " This too shall pass . "
They keep trying to force the issue and that only makes it worse .

quote:

Originally posted by selogic:
AB needs to realize that " This too shall pass . "
They keep trying to force the issue and that only makes it worse .

"This too shal pass" may have worked weeks ago before they kept digging themselves into the hole. If they would have STFU, or apologized then, it might have worked. I think it's too late for them now.
They made their bed, now lay in it.

My $.02? Fuck 'em. Go woke = go broke.
I feel bad for the blue collar men and women (well, the ones that KNOW they are MEN and WOMEN ) that work for Company and have to deal with this shit on the sinking ship that's AB.

Most of the beer drinkers I know around my area are all Busch Light drinkers and they are continuing buying it. I know a couple of Bud Light drinkers and they are just brushing it off. In two weeks it will all be forgotten and something else will take it's place is their attitude.

I drink a local light beer and have not been able to get it anywhere for two weeks so I'm guessing the Bud Light drinkers have discovered it.

quote:

Originally posted by lastmanstanding:
I know a couple of Bud Light drinkers and they are just brushing it off. In two weeks it will all be forgotten and something else will take it's place is their attitude.

First of all, they are kidding themselves, but more importantly, whether or not it's "forgotten" in any length of time is beside the point, at least for a principled person.

And it ain’t just breweries. H&K decided (or rather a marketing exec) decided to dip their toe in and add their $0.02:

https://twitchy.com/brettt-313...of-the-hole-it-made/

Haven’t dug further but said marketer had postings of herself in fitness competitions or something similar in swimsuits.

^^^^^^^^
I don’t really know squat about marketing, but at its core it is just peddling your brand’s BS. Most younger generational marketeers had bought into the idea that they’re agents of change, not just shovelers of product info.
Nothing wrong targeting various segments of any given population, but there are smart ways to do it in a smart balanced manner, H&K in this instance couldn’t discern that fact when someone gets caught up in the current hoopla and has to prove their woke bonafides to their peer group and not listen to the voice of the customers.

quote:

Originally posted by BGULL:
And it ain’t just breweries. H&K decided (or rather a marketing exec) decided to dip their toe in and add their $0.02:

https://twitchy.com/brettt-313...of-the-hole-it-made/

Haven’t dug further but said marketer had postings of herself in fitness competitions or something similar in swimsuits.

The second-half of that page, HK posted on their Twitter page that 'changes were made'

While not exactly a professional, or, clearly communicated post, we'll see what comes of this.

Yeah, changes. Uh huh. If those changes don't include FIRING that condescending, misanthropic, loudmouthed, lecturing, HYPOCRITICAL bitch, then it's not good enough.

Don't tell us about a "change in policy" or any of that weak shit. FIRE this strutting hypocritical woman.

quote:

Originally posted by parabellum:
Yeah, changes. Uh huh. If those changes don't include FIRING that condescending, misanthropic, loudmouthed, lecturing, HYPOCRITICAL bitch, then it's not good enough.

Don't tell us about a "change in policy" or any of that weak shit. FIRE this strutting hypocritical woman.

That's it?
Too weak. If you're running that company that dug itself into the hole it's in now, HEADS GOTTA ROLL!
Not just hers.
Who hired her- gone
Her boss- gone
Co-workers who went along with this shit- gone
Anyone who singed off on this shit- gone

A big ole' zoom meeting with everyone in the AB company-
"Those dumbfucks are gone for THIS! You disagree, or want to bitch about it, the door is right there, you can stand behind them in the unemployment line. Now let's roll our sleeves up and get the fuck out of this mess."

I guess in the current social climate, it’s no longer odd to see several women stepping on their own dicks.

quote:

Originally posted by Leemur:
I guess in the current social climate, it’s no longer odd to see several women stepping on their own dicks.

You win the A.M. award for best post of the morning. LMAO!!!!!!!

When I saw this earlier I thought it was just a spoof... apparently it was real. Man I really DON'T watch a lot of TV anymore do I?




Apparently this is bad...


So Miller Light will give the money from the bad shit to this:


That's right. Miller is going to give money to competitors to make them stronger. Who is running these companies?!?!?

AB hiding out and waiting for it to pass is not working. Sales down every week compared to year over year. It’s been 6 weeks since this thing blew up in their faces. It’s been a month since they had any corporate tweet. Anything they do gets ratio’d and ridiculed. That pandering ad they came out with right away with the horses and all the Americana scenes ? Lame and widely ridiculed. The commercial with the people in the rain at some music festival? They had to turn comments off on YouTube was getting crushed so hard. Now they want to pander harder with a camo can and really appeal back their base of pro military and country music folks. Not gonna work.

And it’s not just your racist ol’ white folks either. Except the woke white libs that love this crap. Maybe my self selected group of Hispanic and Asian and black friends and acquaintances (admittedly a small sample size and they lean conservative or at least lean religious/trad family values) but my friends in those communities find the tranny thing equally disturbing. Big woke companies need to keep pushing the envelope they are gonna find out hard how much the very vast majority of all Americans including minority groups are not down for this.

AB has missed their window to mea culpa and fall on the sword.

quote:

camo can and really appeal back their base of pro military and country music folks.

That idea pisses me off. How predictable. They take us for fools?

quote:

Originally posted by CPD SIG:

quote:

Originally posted by parabellum:
Yeah, changes. Uh huh. If those changes don't include FIRING that condescending, misanthropic, loudmouthed, lecturing, HYPOCRITICAL bitch, then it's not good enough.

Don't tell us about a "change in policy" or any of that weak shit. FIRE this strutting hypocritical woman.

That's it?
Too weak. If you're running that company that dug itself into the hole it's in now, HEADS GOTTA ROLL!
Not just hers.
Who hired her- gone
Her boss- gone
Co-workers who went along with this shit- gone
Anyone who singed off on this shit- gone

A big ole' zoom meeting with everyone in the AB company-
"Those dumbfucks are gone for THIS! You disagree, or want to bitch about it, the door is right there, you can stand behind them in the unemployment line. Now let's roll our sleeves up and get the fuck out of this mess."

I agree with CPD SIG, they need to make a clear statement that using their positions as a bully pulpit under their employers' nameplate is a definite no no and will get you shot from a cannon off company grounds.

HK could launch new ads featuring gorgeous, tan, bikini clad women loading HK magazines with the bullets facing backwards.

quote:

Originally posted by 6guns:

quote:

camo can and really appeal back their base of pro military and country music folks.

That idea pisses me off. How predictable. They take us for fools?

Yes, they do. And they keep wanting to remind everyone that they take their customers for fools. I don't know how AB could make it any more clear. And if people keep buying BL despite the C-suite's disdain for their customers, well, then the C-suite wasn't wrong.

Was watching an AT&T ad for Pride Miami, I'm not sure what telephones have to do with pride, but from the commercial it appears they are leaving the LGB out of Pride and focusing on the T. Was surprised both with the marketing idea as well as the trans focus in the advertisement.

https://turnupthelove.com/videos/

quote:

Originally posted by Rick Lee:
Yes, they do. And they keep wanting to remind everyone that they take their customers for fools. I don't know how AB could make it any more clear. And if people keep buying BL despite the C-suite's disdain for their customers, well, then the C-suite wasn't wrong.

I went to the dump recently, the guy who came out to inspect my trailer was a thirty-something guy who recognized me from prior visits, so we get to talking, I made a wisecrack about tranny juice. He humorously proclaimed he didn't care, didn't give a shit, doesn't care if there was a penis on the can because BL is his brand...I shook my head and concluded there's a reason why he works at the dump.