This is an impossibly long article to read, but I just loved it. And reading just the first few paragraphs will give you the idea.
What is better, is that I tracked it down from a teaser on the always-woke-leaning Apple News Feed.
If you just read the first quarter you’ll get the taste:
The elite realize our reliance on meat is killing the planet; we must launch an initiative akin to those in WWII; meatless will solve obesity, heart disease, and cancer; the Hollywood elite emphasize the nobility of the movement; huge infusions of capital are made.
Now people are noticing it’s more heavily processed, less healthy, more expensive, less tasty, sometimes smelly, and revenues are tanking.
Could this be an analogy for the green revenue — I mean energy - movement?
I sure hope this link goes through.

https://www.tbsnews.net/bloomb...t-another-fad-571714

So no free stuff? Misleading title.

Once we figure out how to get that gamy taste out of Gwyneth Paltrow, the sky's the limit. We'll cook her up on a gas stove just for good measure.

quote:

Originally posted by frayedends:
So no free stuff? Misleading title.

I think we karma'd off Fake Meat Flopping a couple of years ago.

Darn I missed it!

You can take my steak from my cold dead hands.

quote:

Originally posted by frayedends:
So no free stuff? Misleading title.

Valid point! My bad.

quote:

Originally posted by Flash-LB:
You can take my steak from my cold dead hands.

They're not going to actually take it, they're just going to make it too expensive for anyone other than the elite.

Do you want fries with that McBug burger?

I don’t care if it’s fake or not, I don’t want see any meat flopping around…

Want free stuff?

I can go out in the yard and scare up some crickets if anyone wants them.

The subject line leaves something to be desired...but it's an interesting and informative article that explains why plant-based fake meat isn't the healthy replacement to natural meat, because it is so "hyperprocessed", and that it mostly appeals to the small demographic that sees it as an enviro-freiendly alternative to real meat...and willing to pay the high prices to eat fake meat.

From the article:

quote:

When Pat founded Impossible in 2011, his big breakthrough was realizing that a molecule called heme was the key to meat's meatiness. He made heme with genetically modified yeast and patented the use of what the company called its magic ingredient: soy leghemoglobin.

I get satisfaction in the irony that the same crowd that hates GMO food still resorts to using them to create plant-based fake meat.

another excerpt from the article:

quote:

At first, fake burgers and sausages seemed like a potential solution to Americans' obsession with red and processed meats, which have been linked to cancer and other chronic diseases. But over the years, skepticism about their healthfulness grew. Within months of Beyond's IPO, onetime fan and whole-foods maven Mark Bittman criticized the fake meat products for their "hyperprocessing." Chipotle Mexican Grill Inc.'s CEO said they didn't fit with the fast-casual chain's "food with integrity" mantra. Even John Mackey, co-founder of Whole Foods Market Inc.—the grocer that had been instrumental in introducing the category—went on the record calling plant-based meat "super, highly processed foods." (The Center for Consumer Freedom, a front group that represents tobacco, alcohol and meat companies, ran a Super Bowl ad in February 2020 attacking fake meat's ingredients with a mock spelling bee that repeated long-held health advice: "If you can't spell it or pronounce it, maybe you shouldn't be eating it.")

This excerpt made me smile:

quote:

The white globules are meant to give the burgers a meaty juiciness, but plant-based fats can also emit an off-putting smell when some of these products are cooked, says Tom Mastrobuoni, who led the second Tyson investment in Beyond and is now chief investment officer at the food-tech-focused Big Idea Ventures LLC. Commenters online have compared the odor of Beyond's raw plant meat to that of cat food, and one message board poster said he had to ventilate his kitchen to clear the air after cooking it. "If any other food smelled that way, I would throw it out," says Jeremy Sklarsky, a former Beyond customer who tried the products out of health and environmental concerns before going back to beef.

quote:

Originally posted by SigM4:
I don’t care if it’s fake or not, I don’t want see any meat flopping around…

... well, now that you mention it.



https://m.youtube.com/shorts/hTGSLnkfcgo

quote:

Originally posted by parabellum:
Once we figure out how to get that gamy taste out of Gwyneth Paltrow, the sky's the limit. We'll cook her up on a gas stove just for good measure.

quote:

Originally posted by frayedends:
So no free stuff? Misleading title.

I think we karma'd off Fake Meat Flopping a couple of years ago.

…I’m hoping for not a bunch of “flopping” though

Gwyneth meat probably tastes as well (after a scrubbing bath and a long soak in salt brine with several changes of water) as it looks ifin i can use my old Coleman “white gas stove” (I know it sounds racist but there’s no “colored” gas left on the market today ):…I’ll manually pump up the red pressure tank just to be ready…O wait…I’m gonna have to replace that little leather disk on the pump stem before I can proceed…it’s all dried out…Coleman owners will understand