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New KIA Logo: Am I Crazy?

This topic can be found at:
https://sigforum.com/eve/forums/a/tpc/f/320601935/m/1620032484

August 16, 2021, 04:19 PM
slabsides45
New KIA Logo: Am I Crazy?
quote:
Originally posted by parabellum:
Is Russian car?


Reading this and my mind immediately slips into the "this is Peggy" commercial characters voice. Weird how my mind works...


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August 16, 2021, 04:45 PM
BamaJeepster
quote:
Originally posted by PGT:
Some folks have opined that a horizontal slash in the A would make it that much better. I'd tend to agree but also guess that was considered and they chose this instead.


I think the slash would have been better as well...





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August 16, 2021, 04:52 PM
HRK
quote:
Originally posted by selogic:
quote:
Originally posted by HRK:
Well... it got your attention, so....
Most things negative will get your attention .


So will positive things....
August 16, 2021, 05:27 PM
P250UA5
quote:
Originally posted by .38supersig:
When this mess first started, there was a run on the JDM logo as well as the Stinger emblems. I wonder why?


You mean KDM, right?

I'm not a huge fan of the KDM K logo, it looks like a weird Lexus logo at the right angles, but the Stinger script looks great.




The Enemy's gate is down.
August 16, 2021, 06:17 PM
cas
That's not the Nill grips logo?


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August 16, 2021, 06:32 PM
OttoSig
A lot of Kia vehicles over here don't have the standard logo like in the US anyway.

The new one to me looks a bit more like Korean Hangul, not sure if that was intended or not.





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August 16, 2021, 06:48 PM
nasig
staring at it will induce a seizure
August 16, 2021, 06:51 PM
Rey HRH
I share your wonderment but, in addition, if I was an employee, my thought would be: "and how much money did they spend for somebody to come up with this new logo???"



"It did not really matter what we expected from life, but rather what life expected from us. We needed to stop asking about the meaning of life, and instead to think of ourselves as those who were being questioned by life – daily and hourly. Our answer must consist not in talk and meditation, but in right action and in right conduct. Life ultimately means taking the responsibility to find the right answer to its problems and to fulfill the tasks which it constantly sets for each individual." Viktor Frankl, Man's Search for Meaning, 1946.
August 16, 2021, 06:58 PM
egregore

August 17, 2021, 05:53 AM
Blackmore
Saw one the other day and it took a moment to figure it out.


Harshest Dream, Reality
August 17, 2021, 06:03 AM
Blume9mm
Our Hospital system here got bought out by Prisma and they changed all the signs and every time I see one I think some executive's 11 year old daughter designed the logo.... and why would a system that is providing health care and promoting healing people have a logo with broken letters in it?



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August 17, 2021, 07:02 AM
Patrick-SP2022
This is likely how the new logo came about.






August 17, 2021, 07:38 AM
PGT
I dig the new logo. Every time I see a Telluride with the old logos, they make me cringe.
August 17, 2021, 09:24 AM
bubbatime
Lame unreadable text. Most Americans wont even know what the hell they are looking at. Not good.


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August 17, 2021, 09:35 AM
PGT
quote:
Originally posted by bubbatime:
Lame unreadable text. Most Americans wont even know what the hell they are looking at. Not good.


Where is it written that brands must use text for their cars? **Laughs in BMW roundel**
August 17, 2021, 09:46 AM
SIG4EVA
They have always had some of the worst styling in the world. Hate the tiger nose.


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Psalm 118:24 "This is the day which the Lord hath made; we will rejoice and be glad in it"
August 17, 2021, 09:52 AM
PGT
quote:
Originally posted by SIG4EVA:
They have always had some of the worst styling in the world. Hate the tiger nose.


That's highly subjective. The Kia Stinger is a better looking BMW Gran Coupe than a BMW Gran Coupe (saying this as someone who owned a 440XI Gran Coupe).
August 17, 2021, 09:57 AM
nhtagmember
its horrid, and if thats the best they can do with a logo, I wonder what the best they can do with a car...

definitely not inspiring
August 17, 2021, 10:04 AM
bobandmikako
At first glance, I didn't like the new logo at all, but after looking at it a few times, it still looks like KIA to me. KIA makes decent cars. I don't know why they need to change the logo. I really don't think it'll sell more cars.



十人十色
August 17, 2021, 10:23 AM
6guns
If they want people to be able to read it, leave it KIA.




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