Well, if they’re making food, it’s that or a hairnet
April 16, 2022, 01:54 PM
ArtieS
quote:
Related question: How hard should we push the centralized brand story?
The “parent” website is little more than a set of links - it has no direct consumer contact.
I’m thinking about putting a history/philosophy/adage company blog there, to parallel the “Family Wall” we have at the plant.
Interesting question. I remember the '84 Olympics in Los Angeles. There was a ton of ads for "Beatrice Foods" with a tag line "We're Beatrice" after showing pictures of brand names from the store shelf that you recognized. I still remember this, not because it was important, but because it irritated me so much. Why should I care who makes Clark Bars? So what if you own La Choy canned vegetables?
Branding is important when it connects to the consumer. Simply telling me that my favorite ice cream is owned by some large conglomerate food company isn't likely to make me happy or interest me. In fact, it might just piss me off, as I think the public generally sees smaller companies as more responsive to their needs, more focused on quality, and more responsible in their operations. Big companies are seen as just being in it for the cash.
For example, Breyer's Ice Cream used to be a premium product until Unilever turned it into frozen dairy dessert shit-in-a-box, and just trades on the name, milking profit out of what used to be a good product, and is now a sub-par pale shadow of it's prior self.
"I vowed to myself to fight against evil more completely and more wholeheartedly than I ever did before. . . . That’s the only way to pay back part of that vast debt, to live up to and try to fulfill that tremendous obligation."
Alfred Hornik, Sunday, December 2, 1945 to his family, on his continuing duty to others for surviving WW II.
April 16, 2022, 02:07 PM
LS1 GTO
Soylent Inc.
Initech
Paper Street Soap Co.
Life moves pretty fast. If you don't stop and look around once in a while, you could miss it.
"If dogs don't go to Heaven, I want to go where they go" Will Rogers
The definition of the words we used, carry a meaning of their own...
April 17, 2022, 09:11 AM
Aglifter
A) We’re hardly megafood, and It does help that the conglomerates keep screwing up.
B) I didn’t think about the public looking at it. I figured it would be more something curious employees/vendors/wholesale customers might look at.
April 18, 2022, 06:50 AM
Blackmore
quote:
Originally posted by ArtieS: Overall brand, or a fez.
The fez is very popular, you know.
Sorry, couldn't resist
Harshest Dream, Reality
April 18, 2022, 07:04 AM
jbcummings
———- Do not meddle in the affairs of wizards, for thou art crunchy and taste good with catsup.
April 18, 2022, 07:27 AM
erj_pilot
See if you can find a “Los Pollos Hermanos” hat and tell everyone your name is Gus.
Ok…just kidding. Mostly…
"If you’re a leader, you lead the way. Not just on the easy ones; you take the tough ones too…” – MAJ Richard D. Winters (1918-2011), E Company, 2nd Battalion, 506th Parachute Infantry Regiment, 101st Airborne "Woe to those who call evil good, and good evil... Therefore, as tongues of fire lick up straw and as dry grass sinks down in the flames, so their roots will decay and their flowers blow away like dust; for they have rejected the law of the Lord Almighty and spurned the word of the Holy One of Israel." - Isaiah 5:20,24
April 18, 2022, 08:34 AM
Blume9mm
Never wear a hat at work unless outside in the rain. I grew up in the 60's an 70's when hats were not popular and so did not usually wear one until recently.
Now when going out to shop or walk the dogs I wear either my Sig Academy hat or my Legion hat.... but I'm going to show my ignorance here....
what do you mean by a "subsidiary"?
My Native American Name: "Runs with Scissors"
April 18, 2022, 09:08 AM
reloader-1
quote:
Originally posted by vthoky:
I agree with Artie here, unless you want to test out the fez.
Or I could send you one of these:
Excellent cap, if that one doesn’t hit the spot I could offer some alternatives
April 18, 2022, 09:44 AM
the_sandman_454
Skip the hat, at least indoors.
------------- $
April 18, 2022, 11:09 AM
trapper189
quote:
Originally posted by MikeinNC: If I wear a hat it’s one of these….
Dude at the pizza place called me out on it.
My first thought:
April 18, 2022, 11:13 AM
vthoky
quote:
Originally posted by reloader-1: Excellent cap, if that one doesn’t hit the spot I could offer some alternatives
I see what you did there, sir.
God bless America.
April 18, 2022, 01:35 PM
xl_target
quote:
Originally posted by ZSMICHAEL: People up North do not wear ballcaps unless the play Major League baseball or are Little League players.
Not sure where your "Up North" is but here in rural MN, most males wear ball caps. In the summer, on the hiking trails, even the women wear ball caps, at least the younger ones.
quote:
i don't wear a hat indoors, period!!
On the shop floor, in the manufacturing environment that my company operates, everyone wears a ball cap indoors, even the women.