Thanks guys! I appreciate the feedback. I requested some revisions.

Looks OK, but use of the overlaying rifles may result in an issue if you want to embroider shirts. I always think of that since I've seen some very good logos look terrible when embroidered unless they make the logo bigger and bigger.

It’s too busy. I’d simplify it. The best logos are simple.

Excellent idea!

I'd take the Red Dot off the rifle, and swap on a shorter magazine. Get the overall silhouette closer to the same area as the rifle behind it. Include the words Class III FFL.

As soon as it popped up I immediately thought LWRC because of the shape of the logo.

quote:

Originally posted by Aeteocles:
Something about the rifle in the back creates an optical illusion that makes it not look straight.

I don't know if it's possible for you to play around with the positioning and sizing to lessen that effect. The rifles are also not being held up at similar angles, or at least it doesn't look like it.

^^^This is the first thing I noticed. It looks canted.

Is there some way to add a bit of spiral to the rifling?

Spiraling would be very hard to convey to the person doing it. I’m using someone off a site called Fiverr, she’s in Argentina of all places. Fine details get lost in translation.

You could change the number of lugs to match the number of lugs on a standard AR bolt pattern.

But it's also ok if you don't. Simplicity is also good.

the three red lines don't tell me anything ,

i like it as well.

The rear sight is down and the front sight is up. First thing I noticed

quote:

Originally posted by bendable:
the three red lines don't tell me anything ,

It's a coded message. Roman numeral III has been the symbol for the 3% for a while. It's meaningful to the people who know. For others, they can ignore it.

quote:

Originally posted by Jester814:
The rear sight is down and the front sight is up. First thing I noticed

A2 style fixed front site, flip up rear backup sights, and an Aimpoint. The backup site is appropriately down, and the front site co-witnesses. Looks ok to me.

I like it. The font is cool. Nobody is going to bother you about the crossed arms. If that is a problem, then the U.S. Infantry has some explaining to do.

As for the AR, might it be better to use a traditional A1, with a carry handle? I know it's old school, but it is a universal design that everybody knows. It would eliminate the busy optic and make the butt stock solid. Definitely easier to embroider.

The colors kinda hurt my eyes. I would go with something that shows more contrast against each other, as well as whatever background colors they may come up against.

If you print the logo, then a red, white and blue theme would look awesome. With these colors, you would have to use Pantone colors, which will cost more.

quote:

Originally posted by dry-fly:
Thanks guys. The III is actually there as a representation of the 3% ‘er movement... not the Class III part. I don’t think many will catch that, but it’s ok.

Ugh.... 3%ers..... I want to like them so bad but all the ones I met are such goofballs.

quote:

Originally posted by Steyn:
It’s too busy. I’d simplify it. The best logos are simple.

I agree with this. Logos need to be simple enough to be legible/understandable even at quite small sizes and webpage resolutions. A lot of times when you design a webpage a necessarily-large logo can become an obstacle to the overall page design.

I would delete the time stamp, Verizon signal strength bar, and the battery life indicator. Otherwise, I think it looks great!

I like the original logo but not the brown color. I would prefer some shade of blue or black.